Hello Soju Flagship Spirit Scores Double Gold At The CHILLED 100 AWARDS!
Hello Soju's Flagship Spirit born at the intersection of Korean and California culture wins Double Gold in this years competition.
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Hello Soju's Flagship Spirit born at the intersection of Korean and California culture wins Double Gold in this years competition.
Hello Soju takes Platinum and Gold At this years 2026 L.A. SPIRITS AWARDS!
Hello Soju Partners with LAFC to Bring the World’s Leading Spirit to America’s Fastest-Growing Sport.
Tipping the scales of innovation into mind-blowing territory
"Asian consumers are sharing their culture with the broader market," said Elisabeth Baron, CEO of Hello Soju, which markets a namesake Korean spirit and canned sparkling soju cocktails. "What used...
Hello Soju sponsors the KALH Honors 2025 at Sofitel Hotel Los Angeles.
What to get the foodie, fashionista and everyone else on your gift list.
California-based Hello Soju has launched its first premium soju, which is made from sticky rice grown in Sacramento Valley.
Hello Soju debuted its first premium flagship soju spirit, offering an approachable introduction to a time-tested Korean staple.
Hello Soju’s premium Flagship Soju Spirit reimagines Korea’s most beloved drink for a new generation.
Now, Hello Soju is entering its next phase with California-based production, expanded distribution, and a full brand refresh led by creative director Peter Bae. The new packaging and website pops...
Hello Soju is a sparkling, ready-to-drink soju made in California that reimagines Korea’s iconic spirit with a modern twist. Each can is crafted with a rice and grain neutral spirit...
At a time when adults are thirsty for interesting bubbly beverages and globally inspired flavors, Hello Soju is relaunching nationwide. "We're re-imagining what soju can be—modern, stylish, and deeply rooted...