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HELLO FESTIVAL SZN

HELLO FESTIVAL SZN

HELLO FESTIVAL SZN

HELLO FESTIVAL SZN

FLAGSHIP SPIRIT

A Distinctive, Premium, Soju Spirit.
 Born through passion and made with respect, we present a unique take on a centuries-old spirit that embodies style and celebration.


Our signature soju is crafted using California non-GMO rice, fermented for five to seven days, and distilled in a copper pot still using the traditional Korean method, resulting in a smooth and flavorful spirit.

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PREMIUM SPARKLING SOJU

A premium collection of sparkling soju blending rice and grain neutral
spirits with real fruit juice and no added sugar. Choose from five delicious flavors - Lemon Yuzu, Green Grape, Lychee, Asian Pear and Peach - to elevate any occasion.

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About
Hello Soju

Hello Soju is an LA based premium Soju brand, created by The Hello Group (THG) to blend Korean tradition with California cool. Introducing a refreshing sparkling soju available in five distinct flavors Lemon Yuzu, Green Grape, Lychee, Asian Pear and Peach crafted for the next generation of Soju lovers.

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  • Hello Soju Flagship Spirit Scores Double Gold At The CHILLED 100 AWARDS!

    Hello Soju Flagship Spirit Scores Double Gold ...

    Hello Soju's Flagship Spirit born at the intersection of Korean and California culture wins Double Gold in this years competition.

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    Hello Soju Flagship Spirit Scores Double Gold ...

    Hello Soju's Flagship Spirit born at the intersection of Korean and California culture wins Double Gold in this years competition.

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  • Hello Soju Wins BIG at 2026 L.A. SPIRITS AWARDS!

    Hello Soju Wins BIG at 2026 L.A. SPIRITS AWARDS!

    Hello Soju takes Platinum and Gold At this years 2026 L.A. SPIRITS AWARDS!

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    Hello Soju Wins BIG at 2026 L.A. SPIRITS AWARDS!

    Hello Soju takes Platinum and Gold At this years 2026 L.A. SPIRITS AWARDS!

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  • Hello Soju Partners with LAFC

    Hello Soju Partners with LAFC

    Hello Soju Partners with LAFC to Bring the World’s Leading Spirit to America’s Fastest-Growing Sport.

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    Hello Soju Partners with LAFC

    Hello Soju Partners with LAFC to Bring the World’s Leading Spirit to America’s Fastest-Growing Sport.

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