HELLO SOJU RAISES $6.8M TO RELAUNCH AWARD-WINNING SPARKLING SOJU THIS SUMMER
Hello Soju, the ready-to-drink sparkling soju brand born at the intersection of Korean and California culture, today announced the closing of a $6.8 million funding round. Led by a personal investment from Ted Schlein of Kleiner Perkins and Ballistic Ventures, and supported by Hello Soju parent company THG, the fundraise will fuel the brand's highly anticipated nationwide relaunch — set to kick off with a pre-sale this April and full market return by late summer.
